top of page
Image by viklundvisuals

Brand & Product 

Is your brand stuck, does it look like all of your competitors?

We’ll take a deep dive into what’s working, what’s not, and how you stack up against the competition.

 

Think of it as a tune-up for your brand, helping you refine your positioning, stand out in the market, and get things moving in the right direction.

 

Brands, let’s be honest, you put yourselves in this situation.

 

The obsession with algorithms over storytelling has stripped away emotion, making everything start to look the same. From your gear to the edits. 

Specialty &
Independent
Retailers

Retail isn’t dead, It’s waiting for a story to tell!

We help specialty retailers bring brands to life in their communities.

Overproduction, buybacks, and year-long sales have diluted your impact. It’s time to refocus and make wholesale a priority over DTC.

Retail has become purely transactional, here’s your product, give me money, thanks. 

 

I get it. As a former multi-shop owner, I know the struggle is real. Competing with online channels with huge buying power and brand markdowns on current-season products.

It’s time to build real partnerships. To be more than a transaction. Because sometimes, the best way to sell, is not to sell.

Image by Tim Foster
Image by Jimmy Woo

Tourism &
Corporate Retail 

It doesn’t have to be boring.

We work with major retailers, the ones you just pictured in your head, but we leave all the ROI, ROAS, and KPI talk in the boardroom.

Because that kind of thinking? It’s draining the creativity and personality from your stores.

Numbers matter, but they’re not the whole story.

 

Our full brand audit helps push boundaries, uncover new opportunities, and build real trust between your management team, staff, and partners.

The result? Growth, stronger connections, and a retail experience that keeps customers coming back.

And for towns that thrive on tourism?


We help small communities bring their retail to life; creating spaces and experiences that match the energy of the outdoors and leave visitors wanting to return, not just to the trails, but to the shops too.

Image by Jon Flobrant
smc_logo_w.png

Big or small, communities thrive on the specialty retail that connects them. Your brand is a vital part of this ecosystem, it’s where brand loyalty is built and street cred is earned.

We’re here to do more than keep the lights on. We’ll help grow both the community and your brand.

Our Approach 

To build community, not just sales

You can’t truly understand a shop, its community, or a brand with a quick visit, or from a PowerPoint slapped together by an intern.

That’s why we dig deeper. We start with five full days off-site, diving into the shop’s story, its customers, and the surrounding community. Then, we spend two immersive days on-site, fully engaging with the brand, the shop, and the people who bring it all to life.

 

This hands-on approach uncovers real insights, allowing us to develop strategies that are not only effective but also authentically aligned with your brand and the unique community it serves.

Camping by the Sea_edited.png
bottom of page